| Project ID: 1240
Executive Board Document: EB-2002-77-R-24-REV-1
Market Strengthening and Livelihood Diversification in the
Southern Highlands Project
Who are the beneficiaries? The population of the project
area comprises approximately 120 000 households, 81% of which live
in the rural areas. They are mostly Quechua or Aymara indigenous
people, and 87% of them are poor or extremely poor. The intended
beneficiaries are indigenous peasant communities, high-altitude
herders, small-scale farmers and micro and small-scale entrepreneurs
in the smaller cities and villages, where infrastructure is lacking
and financial services are limited. These groups are poor by all
standards as they lack access to rural services and, given the poor
quality and volume of them, their products are not competitive.
Why are they poor? The beneficiaries are fundamentally
peasant farmers and herders who are marginally inserted in the local
markets as most of their production is of a subsistence nature.
Peasants in the project area suffer from poverty conditions resulting
from the harsh agro-ecological conditions, excessive land fragmentation,
limited access to technologies and credit, and lack of information
and adaptation to growing market opportunities. From the social
and political standpoints, poverty conditions are the result of
skewed income distribution and ethnic alienation.
What will the project do for them? Prior to project formulation,
the Government of Peru requested IFAD to make an indepth study of
lessons learned in the country with regard to natural resources
management and technical assistance (TA). The results of the study
showed that providing incentives to beneficiaries to improve natural
resources, as well as funds to enable them to contract TA, was the
most innovative way of tackling poverty in the Sierra region.
The project will assist peasant communities to upgrade their physical
resources while recognizing their knowledge and rewarding achievements.
By providing incentives for such communities to contract TA, the
project will strengthen their negotiating capacity and create social
capital. It will also make a significant contribution to reducing
marginality among the target group by providing matching grants
to associations of emigrants, interest groups and local government
to preserve and exploit their cultural heritage and patrimony and
thus boost their self-esteem. The project will also test three innovative
approaches: encouraging poor rural women to save; collecting and
classifying beneficiaries knowledge of their environment and ways
of managing it; and analysing the coping strategies of the poor.
How will beneficiaries participate in the project? Beneficiaries
will participate fully in project implementation through a decentralized
mechanism that has proved effective and efficient. The project will
promote a self-evaluation approach. No preconceived ideas or models
will be imposed, and beneficiaries will be free to decide on how
to improve the natural resources at their disposal and thereby increase
the productivity of their endeavours. Lessons learned from previous
IFAD experience in the country have been discussed with potential
beneficiaries, who wholeheartedly committed themselves to the new
approach and showed willingness both to compete for project funds
and to share in the cost of TA.
Loan Amount:
SDR 12.1 million (equivalent to approximately USD 15.9 million)
on ordinary terms
Total project cost USD 21.7 million
Cooperating Institution:
Andean Development Corporation (CAF)
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